Wednesday 22 February 2017

TransferWise Launches International Money Transfers via Facebook

Money transfer company TransferWise has launched a new service that allows users to send money 
inter nationally through Facebook Inc's chat application, as competition in the digital payments
 landscape intensifies
TransferWise Launches International Money Transfers via Facebook














TransferWise Launches International Money Transfers via Facebook

The London-based startup said on Tuesday that it had developed a Facebook Messenger "chatbot", or
 an automated program that can help users communicate with businesses and carry out tasks such as
online purchases.
TransferWise's chatbot enables customers to send money to friends and family to and from the
United States, Britain, Canada, Australia and Europe from Facebook Messenger. It can also be used to
 set up exchange rate alerts.
Facebook already allows its users to send money domestically in the United States via its Messenger
app, but has not yet launched similar services internationally. TransferWise said its service will be the
 first to enable international money transfers entirely within Messenger.
Facebook opened up its Messenger app to developers to create chatbots in April in a bid to expand
its reach in customer service and enterprise transactions.
Chatbots have become a hot topic in enterprise technology over the past year because recent advances
in artificial intelligence have made them better at interacting. Businesses, including banks, are hoping
that they can be used to improve and reduce the cost of their customer service operations.
One of Europe's most well-known fintech companies, TransferWise was launched in 2011 by Estonian
 friends Taavet Hinrikus and Kristo Kaarmann out of frustration with the high fees they were being
 charged by banks for international money transfers.

The company, which is valued at more than $1 billion, is backed by several high profile investors
 including Silicon Valley venture fund Andreessen Horowitz, Virgin Group founder Sir Richard
Branson, and PayPal co-founders Max Levchin and Peter Thiel, through his fund Valar Ventures.
Customers in more than 50 countries send roughly $1 billion through its website every month.
While the TransferWise chatbot is now only available in Facebook Messenger it can be adapted to
work with other popular chat services, Scott Miller, head of global partnerships for TransferWise said.
He said the service would eventually be extended to work in other countries and money transfer routes
 company operates in.
The launch comes as competition in the mobile payments and international money transfer sectors
 intensifies. Earlier this month PayPal Holdings Inc announced its US payments application Venmo
would be available within popular chat service Slack.
While in January, Ant Financial Services, an affiliate of Chinese e-commerce company
 Alibaba Group Holding Ltd, said it would acquire US money-transfer company MoneyGram,
 in a deal that is expected to shake up the international payments landscape.

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